Wednesday, March 29, 2017

Safranor c1901

Safranor by LT Piver: launched in 1901. (Trademark filed in 1904, Piver claimed use of the name since 1901.)



Safranor was available in a variety of products:
  • Parfum (extrait/essence)
  • Eau de Toilette
  • Soap
  • Face Powder
  • Talc
  • Poudre a Sachet (sachet powder)


Fragrance Composition:


So what does it smell like? It is classified as a floral oriental fragrance for women.
  • Top notes: bergamot, saffron
  • Middle notes: jasmine, rose, iris, heliotrope
  • Base notes: musk, oakmoss, coumarin, patchouli, isoeugenol, Bourbonal

Here is the Safranor recipe from "Die Moderne Parfumerie":
  • 4000g infusion of jasmine
  • 3000g infusion of rose
  • 1000g tincture of iris
  • 100g tincture of musk
  • 1000g oakmoss tincture
  • 200g heliotropin
  • 20g Bourbonal (ethyl vanillin by Haarmann & Reimer)
  • 5g coumarin
  • 15g bergamot oil
  • 40g patchouli oil
  • 10g isoeugenol
  • 80g synthetic rose oil


Bottle:

Safranor was contained in a simple clear glass bottle with ground glass stopper. The real attraction was in it's polychromed paper label which featured stunning Alfonse Mucha style Art Nouveau graphics which recalled the images on its presentation box.















The face powder box "Poudre Safranor" repeated the same imagery as on the presentation box.




The gorgeous soap box "Savon Safranor" measured almost 8" long, 4" wide and a little over 2" high. It held several cakes of soap inside.




Fate of the Fragrance:

Safranor seems to have been discontinued around 1920 but reformulated and relaunched in 1922. It was discontinued at some time, but the actual date is unknown. It was still being sold in 1942.




No comments:

Post a Comment